In Retail, It’s an Omnichannel World

Online retail has been a game-changer over the last two decades but it’s still a relatively small percentage of total retail spend, less than 6% according to the US Census Bureau’s Annual Retail Trade Survey. While brick-and-mortar retailers long ago established online channels, powerhouse online retailers like Amazon are moving…

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How Fast is Fast Enough?

All of our customers understand the importance of having high quality websites. They work hard to ensure an excellent customer experience and maximum availability. Ensuring fast response times is business as usual for them—but how fast is fast enough? Most people understand that the economic law of diminishing returns (beyond…

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5 Steps to Slowing Down Your Site

..Because who even cares about customer experience, right? Are you tired of providing a satisfactory experience to your web site visitors? Do you loathe the fact that your competitors look at your performance metrics as the ones to beat? Those Facebook “likes” and social sentiment from your happy customers—want to…

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Web Performance in China is Different

One topic that is almost always on the agenda during customer meetings these days is the performance (or lack thereof) of websites in China. The companies that I’m meeting with are not newcomers in the world of ecommerce. They are almost all leaders in their market segments (luxury, consumer goods,…

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